Assistant Professor of Strategy at INSEAD
I am an Assistant Professor in the Strategy department at INSEAD. My research and teaching focus on innovation, creativity, and technological change. Prior to joining INSEAD, I was on the Strategy & Entrepreneurship faculty at London Business School. I completed my PhD at MIT Sloan in the Technological Innovation, Entrepreneurship and Strategic Management group.
I want to understand the obstacles that hinder the emergence of new ideas. To do so, I examine the work of scientists and inventors, in academia and in firms, who are striving for innovative performance at the scientific frontier. To date, my research has primarily focused on (1) issues of misalignment of incentives, (2) issues of misalignment of skills, and (3) the phenomenon of idea twins.
Misalignment of incentives
Innovation is fundamentally a collective process, not only because collaboration has become the norm for creative work in academia and in firms, but also because each innovator uses ideas and insights from others. This aspect would be inconsequential if each person and organization had incentives that were aligned. In practice, however, those incentives are often disconnected. My research focuses on two types of incentive misalignment in creative work: the impact of institutional boundaries in knowledge recombination, and the issue of credit allocation in collaborations.
Bikard, Michaël, and Matt Marx. 2020. “Bridging Academia and Industry: How Geographic Hubs Connect University Science and Corporate Technology.” Management Science, 66 (8): 3425-43. (Link)
Bikard, Michaël “Firms Favour Academic Insights That Come From Hubs.” INSEAD Knowledge. January 20, 2020. (Link)
Bikard, Michaël. 2018. “Made in Academia: The Effect of Institutional Origin on Inventors’ Attention to Science.” Organization Science, 29 (5):818-36. (Link)
Collaboration & Credit
Bikard, Michaël, Fiona Murray, and Joshua Gans. 2015. “Exploring Trade-offs in the Organization of Scientific Work: Collaboration and Scientific Reward.” Management Science, 61 (7):1473-95. (Link)
Vakili, Keyvan, Florenta Teodoridis, and Michaël Bikard. 2020. “Detrimental Collaborations in Creative Work: Evidence from Economics.” INSEAD working paper (Link)
TECHNOLOGY & INNOVATION STRATEGY
Technology change and innovation affect every domain of business, changing the face of industry at an accelerating pace. Yet few leaders accurately understand these patterns, leading to failure that undermines companies, projects, and careers. This 7 double-session course explores the fundamental questions of technology and innovation in order to provide students the foundations to create and capture value in the changing technology environment.
DIGITAL TRANSFORMATION OF SOCIETY, INDUSTRIES AND COMPANIES
Digitization is fundamentally changing society and business. Many industries are in the midst of transitioning from an analogue to a digital business model. New markets entrants threaten to extinguish the existing players. In addition, digitization radically changes the way companies are run. The purpose of the course is to create a deep understanding of how digitization is changing society, industries and companies - both from the perspective of existing players and of new entrants - and to develop strategies that help companies create rather than destroy value during this shift.