MICHAËL BIKARD
Associate Professor of Strategy at INSEAD
ABOUT ME
I am an Associate Professor in the Strategy department at INSEAD. My research and teaching focus on innovation, creativity, and technological change. Prior to joining INSEAD, I was on the Strategy & Entrepreneurship faculty at London Business School. I completed my PhD at MIT Sloan in the Technological Innovation, Entrepreneurship and Strategic Management group.
RESEARCH
I want to understand the obstacles that hinder the emergence of new ideas. To do so, I examine the work of scientists and inventors, in academia and in firms, who are striving for innovative performance at the scientific frontier. To date, my research has primarily focused on (1) issues of misalignment of incentives, (2) issues of misalignment of skills, and (3) the phenomenon of idea twins.
TEACHING
TECHNOLOGY & INNOVATION STRATEGY
Technology change and innovation affect every domain of business, changing the face of industry at an accelerating pace. Yet few leaders accurately understand these patterns, leading to failure that undermines companies, projects, and careers. This 7 double-session course explores the fundamental questions of technology and innovation in order to provide students the foundations to create and capture value in the changing technology environment.
DIGITAL TRANSFORMATION OF SOCIETY, INDUSTRIES AND COMPANIES
Digitization is fundamentally changing society and business. Many industries are in the midst of transitioning from an analogue to a digital business model. New markets entrants threaten to extinguish the existing players. In addition, digitization radically changes the way companies are run. The purpose of the course is to create a deep understanding of how digitization is changing society, industries and companies - both from the perspective of existing players and of new entrants - and to develop strategies that help companies create rather than destroy value during this shift.
GET IN TOUCH
INSEAD, Boulevard de Constance
77300 Fontainebleau, France
+33 (0)1 60 72 91 03